Who Makes the Genesis SUV? Everything Houston Drivers Should Know

Genesis SUVs are made by Genesis Motor, the luxury division of Hyundai Motor Group. That's the same South Korean automotive powerhouse behind Hyundai and Kia. Genesis launched as a standalone brand in 2015, and it has grown into a full luxury brand competing directly with BMW, Mercedes-Benz, and Audi.

Here in Houston, Genesis of West Houston is your local home for every new Genesis model, from sleek luxury sedans to powerful SUVs. Let's break down what makes the Genesis brand worth your attention.

The Story Behind Genesis Motor

Genesis Motor didn't just appear out of nowhere. For years, Hyundai Motor Company sold luxury vehicles under the "Hyundai Genesis" name. Those cars were well-reviewed, but the brand needed its own identity to truly stand out.

  • In 2015, Hyundai Motor Group officially spun off Genesis as a standalone brand

  • The brand is rooted in South Korea, with major manufacturing in Ulsan

  • Genesis vehicles are built to go toe-to-toe with the best luxury vehicles on the market

The same automaker group behind Hyundai and Kia is now building some of the most sophisticated luxury cars available today. That's the power of Hyundai Motor Group.

The Genesis SUV Lineup at Genesis of West Houston

The Genesis SUV lineup has something for just about every driver. Here's a look at the core models you'll find at our dealership.

Genesis GV70

The Genesis GV70 is a mid-size luxury SUV that punches well above its price point. It comes with a turbocharged engine, available all-wheel drive, and a driver-assistance suite that rivals anything from the European luxury brands.

  • Also available as the Electrified GV70, a fully electric version with serious range

  • Competitive mpg ratings for a luxury SUV in its class

  • Car and Driver has ranked it among the best in its segment

  • Multiple trim level options to fit your lifestyle

Genesis GV80

The GV80 SUV is Genesis's flagship SUV, and it shows. This is a larger, more commanding vehicle built for drivers who want it all.

  • Available AWD and turbocharged engine options

  • Direct competition with the BMW X5 and Mercedes-Benz GLE

  • Packed with advanced technology and premium materials

  • Spacious, quiet cabin designed for long Houston commutes and weekend road trips

Genesis GV60

The Genesis GV60 is the brand's first purpose-built all-electric SUV. If electric vehicles are on your radar, the GV60 delivers luxury and sustainability in one incredible package.

  • All-electric powertrain with available AWD

  • Unique, futuristic design that turns heads everywhere it goes

  • Fast charging capability built for real-world driving

  • A standout choice in the growing electric cars market

Genesis Cars and Sedans Worth Knowing

Genesis isn't just about SUVs. The sedan lineup is just as strong, and automotive critics have taken notice across the board.

Genesis G70: The entry-level luxury sedan that drives like a sport coupe. Turbocharged, sharp handling, and available AWD. A real alternative to the BMW 3 Series.

Genesis G80: The mid-size luxury sedan. The Genesis Electrified G80 takes that comfort even further with a fully electric powertrain. A true luxury sedan without compromise.

Genesis G90: The top of the lineup. The Genesis G90 is a full-size luxury sedan that competes with the Mercedes-Benz S-Class. This is Genesis at its absolute most refined, and it's available right here in Houston.

How Genesis Stacks Up Against the Competition

Houston drivers have a lot of choices in the luxury car space. So why choose Genesis? The answer is pretty clear once you look at the numbers.

  • vs. BMW: Genesis models match or beat BMW on interior quality and standard features, usually at a lower price point

  • vs. Mercedes-Benz: Genesis offers comparable ride comfort and advanced technology without the Mercedes-Benz markup

  • vs. Audi: Genesis SUVs deliver similar all-wheel drive performance with a longer warranty and better value per trim level

Every new Genesis comes with an industry-leading 5-year/60,000-mile bumper-to-bumper warranty. That's not something BMW or Mercedes-Benz can say.

Genesis and the Electric Future

Genesis is serious about electric vehicles, and the lineup proves it loud and clear.

  • The Genesis GV60 is a fully all-electric SUV built from the ground up

  • The Electrified GV70 gives you the beloved GV70 in exciting electric form

  • The Genesis Electrified G80 is a luxury sedan that runs entirely on electricity

  • The Genesis X concept previews the bold direction the Genesis brand is heading next

This South Korean automaker has made one thing crystal clear: electric cars are not an afterthought. They are a core part of every new model year rollout going forward.

Why Shop at Genesis of West Houston

We are not just a dealership. We are your Genesis home right here in Houston.

  • Our team knows every Genesis model inside and out

  • We carry a full selection of new Genesis vehicles across every trim level

  • We serve drivers across West Houston, Katy, Sugar Land, and the surrounding area

  • Our goal is to make your first Genesis experience, or your next one, an absolute great time from start to finish

The Genesis brand was built to deliver a different kind of luxury automotive experience. And that is exactly what we bring every single day at Genesis of West Houston.

Frequently Asked Questions

Who manufactures Genesis vehicles?

Genesis vehicles are made by Genesis Motor, which is part of Hyundai Motor Group. The brand operates as a standalone luxury brand separate from Hyundai and Kia, with manufacturing based in Ulsan, South Korea.

Is Genesis the same as Hyundai?

Genesis started as the luxury division of Hyundai Motor Company but became its own standalone brand in 2015. Genesis vehicles are designed, engineered, and sold independently, though they share the same parent company, Hyundai Motor Group.

How do Genesis SUVs compare to BMW or Mercedes-Benz?

Genesis SUVs consistently rank alongside BMW and Mercedes-Benz for interior quality, ride comfort, and advanced technology. In many cases, Genesis models offer more standard features at a lower price point, plus a longer warranty that the competition simply can't match.

Does Genesis make electric vehicles?

Yes! Genesis currently offers several exciting electric vehicles, including the all-electric Genesis GV60, the Electrified GV70, and the Genesis Electrified G80. More electric models are expected with each new model year.

What Genesis models are available at Genesis of West Houston?

We carry the full Genesis lineup, including the GV60, GV70, GV80, G70, G80, and G90. Stop by or reach out to check current inventory and available trim levels. We would love to show you around!

Is Genesis a reliable brand?

Absolutely. Genesis consistently scores well in reliability and owner satisfaction surveys. The brand backs every new vehicle with one of the best warranties in the luxury segment: 5 years/60,000 miles bumper-to-bumper and 10 years/100,000 miles on the powertrain.

Ready to Experience Genesis for Yourself?

This is your sign to come see what all the excitement is about, in person and behind the wheel.

Schedule a test drive at Genesis of West Houston today. Our team is ready to walk you through every model, every trim level, and every feature that makes Genesis so special. 

Visit us at our showroom, explore our current inventory online, or give us a call. We cannot wait to put you in your first Genesis, or your next one!